What You Need To Know About Infiniti

What Is Infiniti, the Car Brand?

Established in 1986, Infiniti is the luxury brand of the Nissan Motor Company and focuses on giving customers a more premium experience.

Originally created for the North American market, it’s expanded across the globe over the last several decades.

During that time the Infiniti brand has come to be associated with a combination of luxury and performance that is unmatched by the competition.

What Makes Infiniti A Luxury Brand?

Many manufacturers claim to be luxury brands but cut corners where it matters. The designers at Infiniti work to ensure the interior and exterior quality meets even the highest expectations.

Our design language has evolved to be deeply influenced by the company’s Japanese roots. There is a focus on blending graceful movement and artful design while remaining minimalistic and intricate.

Infinitis are created with a focus on ‘Mitate’, or the practice of picking and arranging materials in a way that elevates the final product.

This is why all our vehicles are made using the highest quality wooden accents, leather upholstery and premium fabrics.

Why Should You Buy An Infiniti?

A compliment we hear from our owners often is that our vehicles are designed to meet the needs of real people.

For example; you won’t find technology inserted into an Infiniti unless it serves a purpose for the owner or passengers.

The approach of Infiniti’s team is to design human-centric vehicles that foster a stronger connection between the car and its owner.

Infiniti owners can also expect white glove treatment the entire time they own their vehicle. Whether considering a trade-in or visiting for service, our team will be sure to treat you like a VIP.